You are reading a book. It is a about a small village There are several plot lines, but everything is pretty simple and predictable. So you are trying to understand why this book is so popular(a magnifying glass - black lines in the middle creating a rectangle and a oval). But then a new character is introduced. he is a real hero. he does everything right. He is perfect, too perfect(yellow oval in the upper center). You learn that he has some sort of mystery from his past(black shadow around yellow oval). Now the character looks much more realistic. the mystery sucks you in. You start to see the whole plot in absolutely different light (the ochre band over the top ).